TV PR Training course

‘Bite size’

Coming soon!

Who should attend:

Press Officers and PR Consultants keen to increase the use of TV in their PR campaigns.

Length:

Half day

Course overview:

Television can provide a huge return on investment if it’s done right. The reach is enormous and the impact, tangible. However, it is the ‘holy grail’ when it comes to PR activity and can not work for every story.

This half day PR training course uses insights from TV producers, multimedia journalists and communications experts to explore how and when to use TV. Delegates will learn;

• Why TV is important to PR
• Developing a story for Television (what a TV producer is looking for)
• Visualising a story in moving pictures
• Methods for securing TV coverage
• Planning a press conference for broadcast
• How broadcast and online work together
• What’s different when writing a release for TV
• How to sell-in a TV story
• The way to prepare key messages for TV
• How to work with the regions
• Understanding TV deadlines
• How to conduct a TV interview (with individual feedback)

Register your interest and we’ll inform you when course dates are released.