Yesterday, Alice Beer, consumer champion, came to our studios to discuss all things home design in preparation for the Bank Holiday.
Although I won’t be one of the 45% of people doing DIY this Bank Holiday (don’t want to get too ahead of myself- I think I need to actually move out of home before I think of home improvements!) but for many people this weekend means donning those dungarees and getting out the paint brush.
Teaming up with DFS to promote their Designers Choice Range, Alice was a great guest, speaking to the 7 radio stations we booked in about her personal experiences she’s encountering while converting her own house at the moment. It sounds like a pretty hefty task to take on converting both the basement and loft (as she is doing) but she gave some great tips to avoid arguments and conflict of agreement to make the process run smoothly.
One of the main points that stood out from the topic was that our homes are becoming more and more important to us. One finding was that people are willing to sacrifice holidays, buying news clothes and eating out, all in a bid to make over a room!
In these economic times, where there is a clear struggle for many people to get by on a day to day basis, making our homes beautiful is clearly becoming something we are putting high on our priority lists. Strapped for cash, and let’s face it – living in a drab and dreary, wet and windy time – the home is once again becoming the place for us to get creative and, for women (according to this story anyway)- take charge!
Post by Daisy Bambridge, Production Support @ TNR Communications